Island, corner, linear and peninsula stands explained

Organisers describe stand locations by how many sides are open to the aisle. This affects how visitors see you, how you plan the layout and how you brief your stand builder.

Linear stand: one open side

A linear stand sits between neighbours and is open only to the front. It is usually the most economical position, but has the least visibility, so strong signage and a clear front matter.

Corner stand: two open sides

A corner stand is open to two aisles. Visitors can approach from two directions, which improves visibility and traffic. It gives more options for entrances and display.

Peninsula stand: three open sides

A peninsula stand is open on three sides and usually sits at the end of a row of stands. It offers strong visibility and room for a feature wall or meeting space at the back.

Island stand: four open sides

An island stand is open on all four sides and stands alone in the hall. It gives the most freedom and impact, and also needs the most planning for structure, branding on every side and visitor flow.

How to choose

• Decide your goals first: visibility, meetings or product demonstration
• Match the stand type to your budget, because more open sides usually means more to design and build
• Ask the organiser for the floor plan and for any height limits
• Brief your stand builder with the stand number and open sides

Not sure which position suits you? See our custom booth design service and our planning checklist.

Next step

Send us your exhibition, stand size and timeline and we will prepare a tailored proposal, typically within 24 to 48 hours. See our exhibition stand builders in Dubai page for how we work.